As excess and overconsumption continue to grow in contemporary times, the minimalist style is a symbol of simplicity, classiness, and timelessness. The mantra, if you will, of the minimalist style is usually “less is more”; an approach that will likely never go out of style because minimalism enhances the features you already have, rather than using clothing to bring about features that aren’t necessarily there. The concept of minimalist fashion has gone from a typical fashion philosophy to a popular aesthetic and even a way of living; from wearing basic staple pieces that you can switch in and out seamlessly to sizing down your closet to fewer items, the style is very much still in.
What it Means to be a Minimalist in Fashion and in Life
The center of minimalist fashion and style is the simplicity, functionality, and the essential nature of it all. Constantly questioning your closet might help with figuring out what you find essential and what you think you can let go of. Can I swap out the multiple bold reds in my closet for a few neutral tones and shades of white, black, and gray? Can I utilize accessories to add pops of color to my outfits that will give it just the edge it needs? Do I need to continuously participate in fast fashion trends and styles? Will I like this next month, let alone next year? By removing excess and focusing on what really makes the most sense for you and your aesthetic, you’ll find that your closet might feel more fulfilling — and, just maybe, you might get around to wearing everything at least twice. I know I struggle with purchasing and never wearing, mostly because fast fashion styles often make me feel uncomfortable compared to a timeless fitted tee or a high neck halter. This minimalist style goes beyond aesthetics when you really think about it; the concept also helps you become more consumer-conscious and organized.
A Universal Color Palette
I mentioned the color palette briefly, but let’s go a bit deeper into the hues that dictate the aesthetic’s image. You’ll usually see whites, blacks, and neutral tones (with the exception of some deeper jewel tones, as everyone’s idea of minimalistic style varies). This color range creates a sense of monotony but not necessarily in the negative sense. Neutral tones and shades will never be out of style, and there’s something to be said of someone who does not rely on fashion completely to feel confident in themselves and how they present themselves to the world. In theory, this allows the individual’s features to stand out as the primary “star of the show” relative to the clothes wearing them, instead. Minimalist aesthetic favors high-quality fabrics and cuts of clothing that speak for themselves, yet don’t beg for attention. Think about a simple gray knit cardigan and a pair of natural wash denim fitted jeans. Perhaps a white tank underneath. Some would call this outfit boring, but many minimalists would consider this pairing highly elevated without begging for the approval of being elevated, if that makes sense. Any brand that delivers high-quality basics at mid to high price points is the gold mine for minimalist fashion. Here are some of my personal favorite brands to shop below, including some of their timeless bestsellers. Remember, one staple basic can go a long way. Minimalist fashion gets your gears turning in terms of how to dress up conventionally “simple” garments and twisting them up in an interesting and appealing way.
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Best known for their perfect white tee (which is just boxy enough), Everlane is the perfect mid-range price brand to pick up high-quality basics that aren’t only adorable, but durable as well. I, myself, own their organic cotton box tee; I have to say, I’m in the running to purchase 5 more because of how often I want to wear it.
With the exception of the bright florals and experimental designs they offer, Anthropologie carries very high quality basics as well. From sweaters to the copious amount of different denim brands they offer in-store and online, you’ll be able to find the minimalist aesthetic quite easily here. Check out some of my favorites below.
Need I say much? Since 1967, Ralph Lauren has been producing chic basics that’ll make anyone feel prim and proper, with a little bit of fun. Though the polo style shirt might not be trending right now, the brand offers way more than what they used to. The coastal grandmother aesthetic is a good place to start on Pinterest if you’re looking for some Ralph Lauren inspiration.